Meet the

Experts in nit and head lice
control since 2006

Meet the Hairforce

Experts in nit and head lice control since 2006

The Hairforce story

Inspired to do it differently

In 2006 it was apparent that head lice treatments were already failing the consumer. What other market do you know where people keep buying something that doesn’t deliver?

There had to be an honest alternative

A service process that took the stress and hard work off your hands without a chemical, pesticide or ineffective product in sight, and delivered a guaranteed result

Doing it differently

The service process we developed was thoroughly researched, bringing a unique set of equipment together. We tested and tested so we knew we could consistently deliver 100%.

We also operate a social employment model – flexible, part time work for

The founder, Dee Wright

After a long career in advertising as a Strategic Planning Director Dee understands the power, as well as the importance, of a brand delivering on its promise

British Female Inventor & Innovator Awards, Health & Beauty, 2008

Sponsored by Boots

Inspirational Business
Mum of the Year,

Sponsored by

We're known for our expertise

Dr Christian JessenChannel 4’s Embarrassing Bodies
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“The Hairforce are the lice experts”
Mrs FTunbridge Wells
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“We tried every lotion and potion on offer but to no avail. You promised we would be lice free and you were true to your word. The relief is incredible”
Dr Ian BurgessUK’s leading bug expert
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“The Hairforce are the perfect team for shutting down head lice cases giving peace of mind to people who have struggled with this problem for way to long”
Mrs O ULondon
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“A fantastic service that has worked better than I could have expected. It takes all the agony out of the dreaded news that ‘your child has nits’, which has been an absolute nightmare”
Anita RoddickBody Shop & early Hairforce mentor
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“The most creative, relevant and innovative business out there”
Mrs A, HertsLondon
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“I went after 3 weeks battling with every product on the market. I’d spent over £100 (on product), got myself completely stressed out and felt totally helpless…This service was most importantly effective”
Jonathan RossBBC Radio Show & in his autobiography ‘Why do I say these things?
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“A brilliant idea. We used to dream of something like this”

Why we're trusted

We deliver on our

When we guarantee to get you clear we mean it. No empty promises, no unrealistic claims. Our process works every time

A proven
track record

We’ve been doing this since 2006 – day in, day out. We understand how to shut down every kind of infestation safely, quickly and effectively

We're the

From our standards of practice, our extensive knowledge and experience, our very focused Lice Assassins to the experience and results we deliver

We come
highly recommended

Because we get clients the results they crave they constantly recommend us to others

We're widely featured

Channel 4's Embarrassing Bodies

See why Embarrassing Bodies called us ‘the lice experts’

Play Video

Become a Hairforce franchise

Make a rewarding difference – bring the much needed Hairforce service to parents and children in your area

The package

We offer a complete turn-key franchise package

  • Structured and intensive training
  • Complete Lice Assassins operation kit
  • In-depth Operations Manual
  • BFA approved Franchise Agreement
  • Mentoring
  • Email and Website presence
  • SEO and Digital marketing
  • Ongoing marketing support and
  • Exclusive territory

The opportunity

This is an outstanding opportunity for someone who
  • is willing to work hard to make it a
  • is obsessive about delivering excellent
    customer service
  • is comfortable working with children
    as well as adults
  • understands the value of attention to
  • has good communication skills
  • has real integrity
  • wants to be a part of a growing team

The full package costs

£12,500 + VAT

Interested? Send your CV with full address and contact details to

Know the enemy

All the intel you need to win the war on nits & head lice

Talk to us

All the support you need to win